New York Welcomes the Opening of DJI’s Fifth Avenue Store

Whoever claimed retail was fading clearly hasn’t stepped foot into the groundbreaking DJI Fifth Avenue Store. It’s not just thriving; it’s revolutionizing what retail spaces should aspire to be.

On March 4, 2024, DJI unveiled its game-changing concept store on the illustrious Fifth Avenue of New York City. This debut marks DJI’s first foray into the world of concept stores in the United States, following the triumphs of similar ventures in Asia and the United Kingdom. I personally had the chance to explore DJI’s Hong Kong store back in 2018, which shared a similar innovative concept. Though that particular store in Hong Kong closed its doors in 2021, it resurfaced in 2023 with renewed vigor.

The New York Store, akin to its global counterparts, presents a unique opportunity to engage with authentic DJI products while receiving unparalleled personalized attention—no endless waiting on hold required. These stores serve as a sanctuary for DJI enthusiasts and offer an inviting space for newcomers to dive into the world of drone technology.

Now, let’s dive into what sets the DJI Fifth Avenue concept store apart:

You’ll discover an extensive range of DJI’s camera drones, handheld imaging devices, action cameras, and related accessories—all showcasing the latest innovations. From the Mavic, Air, Mini, Avata, Inspire, to the FPV (First Person View) drone series, alongside professional and consumer handheld products like the Ronin, Osmo Pocket, Osmo Action, and Mic series—the store has it all.

Prepare to immerse yourself in the forefront of DJI technology with cutting-edge releases such as the Ronin 4D-8K, Osmo Pocket 3, and DJI Mini 4 Pro.

But it’s not just about the products; the store offers comprehensive after-sales support akin to tech giants like Apple’s ‘Genius Bar.’ This model addresses DJI’s historical customer service challenges, promising an enhanced experience for all visitors fortunate enough to physically step into the New York location.

Additionally, the store provides hassle-free drop-off and pick-up services for hardware repairs, boasting an impressive 48-hour turnaround time. Plus, all in-store purchases are backed by a generous 60-day, no-questions-asked return policy—ensuring absolute customer satisfaction and peace of mind.

Located at 685 Fifth Avenue, nestled amongst renowned brands like Coach, Stuart Weitzman, and Tag Heuer, the DJI NYC store stands as a beacon for tech enthusiasts. Sharing a vibrant block with the Microsoft Store, it’s a hotspot for those seeking the latest in cutting-edge technology.

Operating hours for the New York DJI store (subject to change) are as follows:

• Tuesday through Sunday: 10 a.m. to 8 p.m.
• Monday: 11 a.m. to 7 p.m.

For an inside look and real-time updates, be sure to follow the official DJI New York City Store Instagram account.